After founding Naughty Dog and a short stint as THQ president Jason Rubin next job is with Oculus VR as the company's head of worldwide studios.
In his new role Rubin will take the reins on all of the first-party content developed for the Oculus Rift virtual reality headset. Oculus VR states that this includes content coming from studios in Seattle, San Francisco, Menlo Park, Dallas and Irvine.
"There have only been a handful of times in my life where I saw something that I knew would change everything," Rubin said in a blog post. "The awe-inspiring tech Oculus is building is a portal into an incredible world that my daughter will one day consider to be normal."
To cap off its announcement, at E3 2014 this week we will see several immersive experiences through the Oculus Rift including Eve Valkyrie, Alien Isolation, Lucky's Tale, and Superhot.
Storied past
Rubin is perhaps best known for co-founding Naughty Dog and creating several of the studio's most notable properties including Crash Bandicoot as well as Jak and Daxter.
More recently in 2012 Rubin was brought on as president of THQ in hopes of leading the ailing game publisher back to profitability. Ultimately his efforts to salvage the company were unsuccessful and THQ eventually closed down in 2013.
Rubin joins just one of the many high profile hires at Oculus VR. Last August year the father of Doom and Quake, John Carmack joined the VR entertainment company as Chief Technology Officer.
- We've got all the latest news from E3 2014
James Potter